WhereCanWeGo Logo

event times Back

Gü x Bridget Jones: Mad About the Boy Launches Complimentary Billboard

venue addressArch 195, Dirty Lane, Borough Yards, SE1 9AD, London SE1 9AD
event date
event timesWhat: The UK’s first immersive, complimenting billboard celebrating love and positivity alongside free indulgent desserts
When: Tuesday 11th February - Saturday 15th February, between 11am-2pm and 4pm-7pm
Where: Arch 195, Dirty Lane, Borough Yards, SE1 9AD
Getting there: Nearest train and tube station: London Bridge
Cost: Free
Tickets: N/A not a ticketed event
Spread the word
About this Event

Gü x Bridget Jones: Mad About the Boy Launches Complimentary Billboard

From 11th-15th February, Gü will unveil the UK’s first complimenting billboard, just steps away from Bridget’s iconic Borough Market flat.

The interactive activation will serve up positivity and charm , alongside visitors being able to enjoy full sized products from Gü’s range of best-sellers.

Bringing to life the charming spirit of Mark Darcy, visitors approaching the mirrored billboard, will be greeted with tailor-made, heartfelt compliments. Inspired by beloved characters from the franchise, including the renowned Daniel Cleaver (Hugh Grant) and new love interests Roxster (Leo Woodall) and Mr Wallaker (Chiwetel Ejiofor).

To sweeten the installation even more, visitors can enjoy full sized samples of Gü’s irresistible Zillionaire Cheesecake - a decadent treat made with treacle cheesecake, buttery salted caramel draped over a rich cacao biscuit base. Samples will be available daily between 11am-2pm and 4pm-7pm*.

*samples will be available on a first come, first serve b